Greene Nutrition

Objective: Registered dietitian/nutritionist, Kim Greene Murachver, opened her private practice, Greene Nutrition, in 2018 and had a specific vision for her emerging brand’s look & feel. Entrusting me to bring this vision to life, we collaborated to develop a logo, color palette, typography and messaging.

I designed a series of mood boards to visualize the brand in various use cases, arriving at a final product that Kim was overjoyed with.

About: Greene Nutrition provides personalized, evidence-based nutrition counseling services for individuals and families. Regardless of your health goals or specific medical nutrition needs, Greene Nutrition uses a non-diet, body-positive approach to help you on your journey to better health.

Kim Murachver, MS, RD, LDN, CDE is the founder and owner of Greene Nutrition. She is a registered dietitian/nutritionist, certified diabetes educator, and certified intuitive eating counselor whose work has been featured on Today, Cooking Light, and Women’s Health.